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So Williamsburg is a website for happy and healthy living in Williamsburg, Brooklyn.

Official launch--April 1!

Smorgasburg Opens This Saturday! These 10 New Vendors Will Blow Your Mind

Smorgasburg Opens This Saturday! These 10 New Vendors Will Blow Your Mind

Rejoice, food-lovers and Instagram opportunists; outdoor Smorgasburg season is upon us!

The weekly food truck market is returning for its seventh summer season this Saturday, April 1 (no foolin'!) at 90 Kent Ave. in Williamsburg. Of course we’re excited to sample foods from veterans like Mighty Quinn’s BBQ, Home Frites, and Big Mozz, among many others. This year, however, Smorgasburg’s new vendors might steal the show.

Here are 10 new additions to the Smorgasburg lineup that we know will rock summer 2017.

1. Burrito Juarez

 Photo:  Ramon Pebenito  for So Williamsburg

Photo: Ramon Pebenito for So Williamsburg

When we think “burrito,” we usually picture a giant Chipotle-style behemoth packed with tons of ingredients. Burrito Juarez is stripping down the burrito to its truest form, and letting customers focus on the essentials. These burritos are served in pairs on fluffy snack-sized tortillas. Each menu items offers a different twist on classic Mexican fare. But if you’re looking for rice in your burrito, look elsewhere because Burrito Juarez has a strict no-rice policy. If you’re curious now, check them out this weekend!

2. Strange Flavor Burger Shack 

The guys that brought scrumptious pop-up brunch offerings and late night eats to Bushwick’s The Johnsons, are coming to a booth near you. However, Strange Flavor is stepping away from its normal cuisine, opting to serve American classics with Sichuan ingredients. Their Smorgasburg menu will include items like an Asian fried chicken sandwich and a corn-battered hotdog with Sichuan toppings called “The Dusty Dog.” We’re into it, and we know you will be too.


3. Baked Cheese Haus

 Photo:  Ramon Pebenito  for So Williamsburg

Photo: Ramon Pebenito for So Williamsburg

This booth is a cheese lover’s paradise. After making their NYC debut at Bryant Park’s Holiday Market, these Wisconsin-based artisanal cheesemakers will be serving up melty, gooey cheese atop a bed of cured ham and toasted ciabatta to make one of the sexiest raclette sandwiches this side of the East River. If you’ve ever experienced the joy of East Village’s Raclette, Baked Cheese Haus will set off your must-eat alarm immediately.

4. Commissary Kitchen

 Photo:  Ramon Pebenito  for So Williamsburg

Photo: Ramon Pebenito for So Williamsburg

 After some appropriate hype, Albert Johnson (aka Prodigy from Mobb Deep) is coming off a three-year prison sentence to Smorgasburg, after publishing his cookbook Commissary Kitchen last year, which details rules and recipes for prison cooking. Johnson is teaming up with Eddie Huang from Baohaus to serve prison-inspired snacks like BBQ chili pie, sweet potato pie, and “Prison Potstickers.” Adventurous? Yes. Delicious? No Doubt.

5. Destination Dumplings 

 Photo:  Ramon Pebenito  for So Williamsburg

Photo: Ramon Pebenito for So Williamsburg

This booth was started by two Queens-natives with a fascination with and passion for cooking dumplings. Destination Dumplings offers delectably diverse dumpling choices like jerk chicken and duck skin, among many other modern flavor combinations. Paired with their assortment of sauces and garnishes, Destination Dumplings creates flavors so unique, you’d be a fool to pass up this locally-sourced booth!

6. John’s Juice 

 Photo:  Ramon Pebenito  for So Williamsburg

Photo: Ramon Pebenito for So Williamsburg

Of course, Smorgasburg isn’t about letting the food hog the spotlight. John’s juice is joining the market this year as a unique new juice vendor. In a world where “juicing” has become an aggressively trendy health option, John’s juice makes healthy look glamorous and tropical by preparing juices inside in the fruit skin or peel. Want a dragon fruit juice? John’s Juice will whip up a custom puree right inside a fresh dragon fruit. Pair each juice with a custom base like seltzer or simple syrup, and you’ll get a refreshing snack perfect for summer at the Williamsburg piers.

7. Roll Play Viet Noms 

 Photo:  Ramon Pebenito  for So Williamsburg

Photo: Ramon Pebenito for So Williamsburg

Word play AND delicious spring/summer rolls? What more could we ask for from a Smorgasburg rookie? Roll Play Viet Noms serves up scrumptious Vietnamese-inspired menu items like crunchy spring rolls, shrimp chips (also crunchy), and “Namchos,” which are shrimp chips topped with pickled veggies, cilantro, scallions and peanuts. For a summer (roll) to remember, visit Roll Play Viet Nom’s booth this weekend, and every weekend after.

8. Dulcinea Churros

 Photo:  Ramon Pebenito  for So Williamsburg

Photo: Ramon Pebenito for So Williamsburg

If you thought Smorgasburg reached its dessert pinnacle last summer, think again. Dulcinea Churros are taking churro artistry to beautiful new levels. Customers will watch their churros be extruded, filled and fried right in front of them. Dulcinea will serve up classic churros with dipping sauces like Nutella and caramel, in addition to –wait for it- churro ice cream sandwiches. We imagine these cinnamon and sugar-covered delights will be blowing up Instagram’s foodie newsfeeds all summer.

9. All City Deli 

Native New Yorker and veteran of Estela and Roberta’s, Andrew Keith will dazzle us this season with his booth, All City Deli, dedicated to creating the “perfect New York deli offerings.” With items like “The Perfect Bacon Egg and Cheese,” Japanese egg salad with potato chips on milk bread, and other one-of-a-kind menu items, All City Deli will definitely be a must-visit.

10. Ube Kitchen 

 Photo: Ube Kitchen's Instagram

Photo: Ube Kitchen's Instagram

Self-described “healthy-ish” Ube Kitchen will be serving up Filipino desserts and snacks, including a rainbow halo halo bowls, made with homemade ube ice cream, coconut flakes, dragon fruit slices, served in a dragon fruit bowl. Yum! Ube Kitchen also offers vegan options and is without a doubt the most colorful booth at the ‘burg.

Cover photo via Smorgasburg.com


 
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